Here Are Shocking Facts Why Your Body Language Isn't Helping You To Get Ahead In Your Career
Dan Schawbel is the leading personal branding expert for young professionals. Read full profile
People you lot know or have never met withal are googl'ing y'all. Let's face information technology, you lot're even google'ing yourself! At the cease of 2007, the Pew Internet Enquiry Team constitute that 47% of people search for information near themselves online (Self-Googling), which was more than double 5 years ago. It'due south a pretty prophylactic bet that percent has climbed to over 50 or threescore% by this year.
Some people might can it ego-surfing, but it's really a good practice to see what results come up up for your name. Your teachers, friends, family, boyfriends and girlfriends and coworkers are google'ing you either for fun or because they want to learn more about you. Hiring managers want to see if you have a clean record in Google, which is your permanent record because every move you make (yeah even a blog comment) is stored at that place forever. Before I went on a second date once, the girl Google'ed me. If she hadn't liked what she saw, the 2nd date wouldn't have happened. Try doing it right at present and meet what you get.
There is no hiding from Google!
Google keeps runway of but near everything yous exercise on the cyberspace. It patrols and captures your online behavior, such equally when you post on your blog, tweet using Twitter, join social networks, comment on other blogs, write articles for online news sources and more than. Aside from the content you create and distribute over the cyberspace, other people are talking about you, which ways that Google has a consummate flick (almost like an autobiography) of your life. In the digital age, Google is your resume, your permanent record and a periodical of your life. Your children and children's children will be able to find out everything nigh you when they abound older. "Mom, look what I just found out about Dad in Google." Your personal make tin can't hibernate from Google. There is one major exception to this though.
Common names
If your name is common, such as Mike Smith, then it will be very hard to own your Google results. At that place are over 54 million results for "Mike Smith" in Google. You won't exist able to compete with the athletes and musicians on the start few pages. If your life goal is to rank in the peak ten results, that may be achievable, if yous either get very famous or work extremely hard at edifice content each and every day for your entire life. At the historic period of 60 yous might find out that Google inverse their algorithm and you'll lose all that hard work. The betoken beingness is that you'll accept to differentiate your name in order to rank high. I typically recommend you lot apply your heart name or a nickname in this instance. The worst case scenario is that y'all change your proper noun completely ;).
Celebrity names
Celebrities are very fortunate because they get mass media attention, which means traditional media sources (NY Times, ABC News) write articles almost them. These sources rank extremely loftier in Google. We're talking Google PageRank's of eight and higher! Your blog posts about these celebrities volition never end up on the meridian xx results for their proper noun unless you are Perez Hilton. If your proper noun is the same as a celebrities, y'all are in big trouble. Try searching for Christina Aquilera (21 one thousand thousand results), Britney Spears (88 million), Lil Wayne (40 meg) and other major celebrities. Personally, I don't accept any friends with these names, merely fifty-fifty with C-level celebrities, yous don't stand up a chance. If you are stuck with a celebrity name, I advise that y'all build your brand around an area of your expertise or interest and connect it to your brand proper noun.
Unique names
While growing upwardly, you might have been made fun of people of your unique name because it was "dissimilar." Although you were ostracized and made fun of, right at present you get to laugh at everyone else! With a distinct proper noun, you are able to easily dispense the results for your proper name on search engines. When you go to your high school reunion and come across your friends, yous'll become the last express joy because yous can exist visible and control perceptions, while they but cannot. When you lot Google your proper noun, whether yous have results that reflect your brand, you'll come across how hard information technology will be to rank loftier for it or not. Depending on the competition, it may take you a few days or a few months. Over fourth dimension, if you piece of work very hard, you'll own the top x results for your name.
In my next post, I'll talk virtually what you can do to gain control over your Google results and allow your personal make smooth through.
Featured photo credit: Adam Winger via unsplash.com
Source: https://www.lifehack.org/articles/work/here-are-shocking-facts-why-your-body-language-isnt-helping-you-get-ahead-your-career.html
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